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Today, Sugar CRM Launches their MindTouch Powered Support Center
Sugar CRM, the well known customer relationship management (CRM) platform which is “designed to help your business communicate with prospects, share sales information, close deals and keep customers...
View ArticleWho’ll Stop the Rain? Social Product Help Umbrellas Protect You and the Customer
A recent social media customer service survey by TNS reveals that over half (57%) of consumers head directly online when they have a problem with a brand or product. That figure rises to 71% among...
View ArticleHow Social Product Help and Knowledge Base Software Boosts Revenues and Busts...
According to a report from market research firm Gartner, spending on SaaS will reach nearly $15 billion this year and will grow to more than $22 billion in 2015. With SaaS comes a new era in licensing...
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MindTouch Announces Integration With Salesforce.com Help Desk to Improve...
MindTouch Extends CRM to Post-Sale, Reducing Churn, Increasing Self-Help and Speeding Time to Resolution SAN DIEGO, CA. June 7, 2012—MindTouch, the company dedicated to creating the world’s best...
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2 Easy Steps Toward a Customer Experience Victory Over Brand Bashing...
Last year only 1% of consumers surveyed reported that their expectations for a good customer experience were always met. The same survey reports that 89% said they moved their business to a competitor...
View ArticleHow Not to Pull a ‘Corporate Thelma and Louise’ Over the Fiscal Cliff
There is plenty of intrinsic uncertainty in business, and with an intractably grid locked Congress driving the nation towards a “fiscal cliff”, and Europe unsteadily struggling with massive economic...
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MindTouch Announces a Salesforce® Partnership: Enterprise Grade Knowledge Now...
SAN DIEGO, CA. October 1, 2012— MindTouch, the company that is reinventing product help with web, social and mobile innovations, today announces a partnership with Salesforce and the AppExchange...
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Media Round Up: New MindTouch CRM Connector for Salesforce
Earlier this week, we released the following news: MindTouch Announces a Salesforce® Partnership: Enterprise Grade Knowledge Now Available in AppExchange®, and the pick-up and buzz has been amazing....
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RightScale’s Investment in MindTouch Powered Product Help Pays Off
“MindTouch gave us greater management of our knowledge base and helped us to achieve our business goals.” - Dean Onishi, Communications Manager RightScale RightScale has been a pioneer and leader in...
View ArticleSocial Product Help: Building Trust Across the Social Landscape
The impact and reach of the social media landscape is forever changing and buyers as well as industry reviewers are relying more and more upon social media to get a fix on the products and services...
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MindTouch Global Customization Package: Complete Product Help Branding and...
Branding and customization just got a whole lot easier for companies powering their product documentation and help sites with MindTouch. We’re happy to announce today our release of a Global...
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5 Ways To Radically Reinvent Product Help for a Competitive Edge
Let’s assume that product documentation and support is a major pain point at your company (for most, it is). The first step is to fix it by looking at it from the outside-in. In other words, what would...
View ArticleThe How and Why of Authoritative Content
Back in the day, building customer relationships was simply a matter of creating an outstanding product or service then backing it up with some good user documentation. Today’s customers expect more —...
View ArticleCrowdsourcing, Analytics, and More: This Week’s Great Reads
As we head into the weekend, let’s take a look back at some of the news, articles, and blog posts that caught our eye over the last few days. GeniusRocket CEO on the importance of crowdsourcing: Peter...
View ArticleWhat an Oreo can Teach You About Content Strategy
There’s already so much to read about the importance of developing good content strategy that writing another post about it seems like walking into an echo-chamber. We keep bringing it up, though,...
View ArticleWhat (Or Who) Is Driving Your Community Discussion Arenas?
Jeff Atwood, co-founder of Q&A website Stack Overflow, talks this week about the care and feeding of community-led forums that spring up around a product or service. He calls them “the dark matter...
View ArticleGamification, Agile Content, and More: This Week’s Great Reads
As we head into the weekend, let’s take a look back at some of the news, articles, and blog posts that caught our eye over the last few days. Are You in the 91% or 37%? (Be honest, we won’t tell.)...
View ArticleDoes Your Organizational Chart Torpedo Your Customer Service?
Before you read too much farther, go get a copy of your organizational chart. We’ll wait. Now, take a good look at it. If you’re like most businesses, your org chart is a pretty standard affair. Sales,...
View ArticleWho’s Responsible for Providing Your Authoritative Content?
Recently, we took a look at the how and why of authoritative content. Now that you’re convinced of its importance, lets talk about how who’s responsible for providing the high-quality content you need...
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MindTouch Launches Product Experience Platform: Proactively Supports Customer...
New Cloud-based MindTouch Software Drives Product Strategy, Customer Loyalty, Content Strategy and Customer Support by Transforming Product Help SAN DIEGO, CA. March 28, 2013— MindTouch, today...
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